From uncovering which platforms are right for you, financial investment and ROI, to finding your audience and creating a meaningful conversation, this episode has it all.
“I think a lot of companies put way too much emphasis on vanity metrics like followers, but engagements are better metrics than that. More importantly you should consider whether these investments are generating income and revenue for you.”
– Mychelle Mollot
We also explore the unconventional journeys of how Mychelle and Raheela have gotten to where they are today.
“It was a hard lesson to learn that when you’re faced with an opportunity that sounds amazing, that doesn’t inspire you and doesn’t make you want to get out of bed, then there’s something that’s not quite right for you.”
– Raheela Nanji
Tune in to find out how you can maximize social media and where you should begin.